ZeroTAG (Zero Tolerance Against Graffiti) strikes again, this time banning the posters for the graffiti inspired Adidas Cope collection. Citizens were warned to ‘distinguish themselves during this enforcement by wearing plain attire’. www.zero-tag.org
广告机构: Lifelounge, Melbourne, Australia
创意总监: Daniel Pollock
Senior 艺术总监: David Ponce de Leon
艺术总监: Dimitri Kalagas
广告文案: Chris Cork
Outdoor Media: Adshell
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To celebrate and pay tribute to the iconic Superstar, adidas Originals produced a pair of giant, SUV-size exact replicas, down to the fire-hose shoe laces. Housed in separate studios, we invited friends and artists at Surface2Air (NYC) and Upper Playground (San Francisco) to celebrate their own originality by customizing these huge sneakers - the right shoe for the East Coast and the left shoe for the West Coast.
For three days, the artists’ collectives (Surface2Air featuring Gordon Hull, Daniel Jackson and Alexia Stamatiou and Upper Playground featuring Sam Flores) went to work. Upon completion, the shoes were put on a flat bed truck and the two parties set off to meet in Venice Beach, CA. The showdown on the boardwalk drew L.A.’s finest “originals.”
广告机构: 180 Los Angeles
标签：阿迪达斯, 鞋广告K•Swiss于1966年推出了第一双真皮制的网球鞋以来，便成为同类型商品中的领导品牌。K．Swiss 7.0系列是结合了各项最新技术所研发出的专业网球鞋，不但可帮助运动员在移动瞬间取得绝佳的平衡，同时保护双脚，其使用的革命性材质更可以使运动员在场上发挥最佳的爆发速度和灵敏度。
Keep it pure.
广告公司: Toth Brand Imaging, Boston, USA
创意总监: Joanne Reeves
艺术总监: Kimberlee Eten
广告文案: Cat Doran
Digital Designer: Matthew Parmet
摄影师: Richard Phibbs
To be published: March 2008
一对热爱网球运动的瑞士兄弟在美国南加州，开创了K·SWISS的时代，并赋予了它无限延伸的品牌可能性。1966年，他们凭着一股对于运动的热爱以及力求实现梦想的冲劲，制造出全球第一双”全皮质”网球鞋－ Classic。它由一体成形的橡胶外底构成，特别加强了脚趾的设计，别致的D形鞋扣，而鞋两侧的五条条纹如今已成了品牌的象征。
四十余年的发展，使K·SWISS不仅为专业网球运动员提供专业的网球鞋，还为所有运动员提供专业的训练鞋。今天，”Classic”鞋款仍因它简洁、复古以及运动时尚的外型而在运动场上深受欢迎。
广告公司：托特品牌影像处理系统，美国波士顿
创意总监：乔安娜里维斯
美术指导： kimberlee eten
copywriter ：猫多兰
数码设计师：马修parmet
摄影师：理查德phibbs
即将出版： 2008年3月
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