Photographer: Hussein Shabban
Published: July 2008
Advertising Agency: Caldas Naya, Barcelona, Spain
Creative Director / Copywriter: Gustavo Caldas
Art Director: Mireia Puig
Advertising Agency: AMNEWTON21, Rome, Italy
Creative Directors: G. Ambrosio, L. Maoloni
Art Director: Emanuela Morabito
Copywriter: Paolo Di Maio
Photographer: Vieri Ciccarone
Published: April 2008
Advertising Agency: Six Inches, Mumbai, India
Creative Directors: Pravin Shah, Sanjay S
Art Directors: Pravin Shah, Rutul Mistry
Copywriters: Sanjay S, Umesh Mishra
Account Supervisor: Swapnil Malhotra
Photographer: Abitabh Kame
Production House: Lighthouse
Published: June 2007
Introducing the anti-handshake E-520.
Advertising Agency: Turn Creative, Hong Kong
Creative Directors: Tony Hon, Stephen Chan
Copywriter: Tony Hon
Photographer: Ricky Wong
Retoucher: Alex Liu
Published: June 2008
Advertising Agency: Borghierh/Lowe, Sao Paolo, Brazil
Creative Directors: Jose Henrique Borghie, Erh Ray, Edgard Gianesi
Art Director: Piu Afonseca
Copywriter: Pedro Corbett
Photographer: Paulo Risi
Published: February 2008
We lined a city block with six big carrots, then covered the town with antenna skewers for a local farmers’ market. The images kind of speak for themselves.
Advertising Agency: Owen Jones & Partners, Portland, OR, USA
Creative Director: Brian Hennessy
Art Director: Craig Skinner
Copywriter: Nick Hughes
Launch: June, 2008
Don’t let dust mite take control of your dog’s life.
Advertising Agency: Comm’pas, The Netherlands
Art Director: Jeroen Manders
Copywriter: Levi Sars
Illustrator: Ezra Szigetti
Photographer: Studio Peek
Published: June 2008
Real life at Incity is about to begin.
Incity is a real estate and construction firm. The Incity site project is now completed.
Advertising Agency: Ogilvy & Mather, Istanbul, Turkey
Creative Director: Tibet Sanliman
Art Director: Burak Koprulu
Copywriter: Ozge Ceyranci Mutlu
Photographer: Ilkay Muratoglu
Published: November 2008
Food. Just one of the many things your money helps provide to those in need. To
make a donation visit brooklinecommunityfoundation.org
Advertising Agency: Hill Holliday, USA
Creative Directors: Kevin Daley, David Register
Art Director: Kevin Daley
Copywriter: David Register
Illustrator: Won Park
Photographer: Yelad Nivek
Published: June 2008
It will change more than your body.
Advertising Agency: McCann Erickson, Bogota, Colombia
Creative Director: Samuel Estrada DGC
Art Directors: Reini Farias, Eduardo Angel
Copywriter: Eduardo Angel
Published: June 2008


Stuck in the wrong job?
Advertising Agency: JWT, Hong Kong
Creative Directors: Steven Lee, Kwong CHi Kit, Barbara Fu
Art Directors: Kwong Chi Kit, Arthur Tse
Copywriter: Barbara Fu, Yee Mui Cheung
Photographer: Tim Lau
Other additional credits: Nick Leung
Released: March 2008
What if township culture became pop culture?
Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Executive Creative Director: Damon Stapleton
Creative Director: Adam Weber
Art Directors: Jacquin Botha, Natalie Le Roux
Copywriters: Suzanne du Toit, Kamogelo Sesing, Bongani Ntombela, Dan Mabonwyne
Photographer: Jacquin Botha
Other additional credits: Raj
Released: April 2008
Every year two million girls worldwide are unable to avoid genital mutilation.
Advertising Agency: Contrapunto BBDO, Barcelona, Spain
Creative Directors: Tomas Oliva, Carlos De Javier
Art Director: Lucas Jatobá
Copywriter: Marta Caseny
Photographer: Eduardo Colesi
Released: February 2008
美国EA公司(Electronic Arts),
成立于1982年,现今全球最大的互动娱乐软件独立开发商和发行公司。EA公司拥有EA Sports、EA Games和EA.Com三个世界性品牌,旗下EA Sport是知名专业游戏公司,运动系列电脑和电视游戏以及娱乐软件开发商、发行商。EA总部设在加州雷德伍德市。2004年财政年度的总收入为29.6亿美元。EA公司在世界范围内开发、出版发行和推动供电子游戏主机、个人电脑和互联网使用的互动软件。在2003年, EA 已经有27款游戏的销售量突破100万份。
EA部分产品 BLACKtm,命令与征服,NBA Live,FIFA Soccer,佣兵纪元,冰上曲棍球,劲爆美式橄榄球, 哈利·波特,善与恶,小精灵世界,异星,战地,指环王,教父,时空分裂者,星球大战,暗黑格斗,板球大赛,极品飞车,模拟人生,横冲直撞,泰思虎,泰格伍兹高尔夫巡回赛,猫女郎,疯狂橄榄球,疾风滑雪板,荣誉勋章,蝙蝠侠,街头教父,街头橄榄球,詹姆斯·邦德007,诺兰危机,超人,超人归来,模拟城市,Battle系列,红色警戒2:尤里复仇等
Advertising Agency: FP7 DOHA, QATAR
Creative Director: Fadi Yaish
Art Director: Kalpesh Patankar
Copywriter: Kalpesh Patankar
Photographer: Jeremy Wong/Nemesis Pictures
Illustrator: Mirage Works
Account Supervisor: Charbel Mezher
Advertising Agency: TBWA\PARIS , France
Executive Creative Director: Erik Vervroegen
Creative Director: Erik Vervroegen
Art Director: Philippe Taroux/Benoit Leroux
Copywriter: Benoit Leroux
Art Buyer: Barbara Chevalier
Account Supervisor: Fran?ois Michel/Nelly Manoukian
Other Credits: Baptiste Masse (3D Designer)
劲量是世界上最大的电池和便携式照明设备的生产商,产品销往全球175个国家,仅在美国, 劲量每天的销量就超过三百五十万粒,每三粒电池中就有一粒是劲量产生的。
Advertising Agency: DDB , Johannesburg, South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Art Director: Julie Maunder/Gareth Lessing
Copywriter: Kenneth van Reenen
Photographer: Clive Stewart
Account Supervisor: Paul Binikos
Advertiser’s Supervisor: Danielle Moolman
Advertising Agency: TBWA\PARIS , France
Executive Creative Director: Erik Vervroegen
Creative Director: Erik Vervroegen
Copywriter: Pierre-Louis Messager
Art Director: Ingrid Varetz
Photographer: Vincent Fournier
Art Buyer: Barbara Chevalier
Account Supervisor: Fran?ois Michel/Nelly Manoukian
Advertising Agency: Almap BBDO Comunica??es , S?o Paulo, Brazil
]]>Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Reza Behnam
Copywriter: Reza Behnam
Photographer: Vincent Dixon
Retouching: Studio Kilato
Art buyer: Flore Silberfeld
Account Supervisor: Sandrine Bissoulet
Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Vincenzo Celli, Peppe Cirillo
Art Director: Peppe Cirillo
Copywriter: Vincenzo Celli
Photographer: Andrea Melcangi
这款尼桑注重的是线条柔美
Advertising Agency: TBWA, Rome, Italy
Creative Director: Alessio Riggi
Art Directors: Anna Di Cintio, Fabrizio Caperna
Copywriter: Francesca De Sisto
Photographer: Winkler & Noah
把公交车改成了消防车
Advertising Agency: Duval Guillaume, Brussels, Belgium
Creative Director: Katrien Bottez, Peter Ampe
Art Director: Davy Caluwaerts
Copywriter: Kristof Vanderbeke
“You’ve got life in your hands. Make a donation today to Fundación Hogar de la Divina Misericordia.”
Advertising Agency: Sancho BBDO, Bogotá, Colombia
Creative Directors: Giovanni Martinez, Hugo Corredor
Group Directors: Eduardo Carvajalino, Oscar Bejarano
Graphic Design: Norman Tirano Orejuela
Copywriter: Daniel Herrera Vásquez
Photographer: Getty Images
Advertising Agency: Saatchi & Saatchi, Paris, France
Executive Creative Director: Sarah Barclay
Creative Directors: Matt Smith, Derek Green
Copywriter, Art Director: Anthony Falvo, Roy Torres
Advertising Agency: JWT, Milan, Italy
Executive Creative Director: Pietro Maestri
Creative Director: Bruno Bertelli
Art Director: Marco Viganò
Copywriter: Michele Picci
Illustration/3D: Balalò
Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Prabashan G Pather
Copywriter: Wendy Moorcroft
Photographer: Justin Patrick
Advertising Agency: CLM BBDO, Paris, France
Creative Directors: Gilles Fichteberg, Jean François Sacco
Art Director: Sophian Bouadjera
Copywriter: Laurent laporte
Photographer: Eric Devert
Art Buyer: Sylvie Etchemaite
Anything and Whatever are the names of two soft drinks created in Singapore alongside each other, by the company Out Of The Box Pte Ltd. The drinks have a unique packaging concept such that every beverage has a generic design, with no way of telling what flavour is contained in the can. This prevents the consumers from being aware of the flavour of the purchased beverage until they drink it. The result: Vending machines that let consumers stick their hands into scenarios where they didn’t know what was going to come out.
Advertising Agency: JWT, Sydney, Australia
Executive Creative Director: Sheungyan Lo, Pinit Chantaprateep, Andy DiLallo
Group CD / Art Director: Guy Futcher
Art Director: BRENDAN DONNELLY
Retoucher: Sally Liu, Procolor, Singapore
Typographer: Jeffrey Oley
Photographer: Xuan Ong, Groovy Studio
Producer - Sidney Stella Lim/Jasmine Lim, Groovy Studio, Singapore
Account supervisor - Betty Tsai
Advertising Agency: Publicis Mojo, Brisbane, Australia
Creative Director: Andy Ward
Art Directors: Lee Griffin, Mike Watson
Copywriter: Mike Watson
Producer: Shay Devery
Photographer: John Bowden
Every year, 5 million children die due to malnutrition. However, they don’t hear or read about it because it happens every day. This is a forgotten catastrophe with no news value. The brief: Put malnutrition on the agenda, make people contribute and strengthen the brand of Médecins Sans Frontièrs in Sweden. Since people tend to close their eyes and ears when they see or hear about starving children, they needed something different. During one week over 1,300 child coffins were spread around Stockholm. Every coffin had the message “Save a life, text a coffin away”. As part of the campaign, child coffins containing information on malnutrition were sent to news stations, delivered straight to the editor-in-chiefs. The campaign kicked off with a silent march through Stockholm made by the employees at MSF (everyone carrying a coffin), that way they gathered the whole organisation. The march ended up at a huge coffin pile, in the middle of Stockholm’s shopping and financial district, where an informal press conference was held. As people donated money with their cell phones, the coffins were removed from the streets one by one. The people of Stockholm could literally see that they were saving lives. The campaign got over 15 minutes of tv-time. In September, 164 articles about MSF were published (compared to a monthly average of 66,5). Over 80,000 euros were donated. The face-to-face donations increased with 25 percent (results last year went down). The long-term results will be very positive. Silver Direct Lions Winner.
]]>Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Prabashan G Pather
Copywriter: Wendy Moorcroft
Photographer: Justin Patrick
男人们,给你三条腿都穿上鞋吧~~
Advertising Agency: CLM BBDO, Paris, France
Creative Directors: Gilles Fichteberg, Jean François Sacco
Art Director: Sophian Bouadjera
Copywriter: Laurent laporte
Photographer: Eric Devert
Art Buyer: Sylvie Etchemaite
Advertising Agency: Y&R, São Paulo, Brazil
Creative Directors: Tomas Lorente, Cassio Zanatta
Art Director: Marco Mattos
Copywriter: Vinicius Stanzione
Advertising Agency: Saatchi & Saatchi Simko, Geneva, Switzerland
Executive Creative Director: John Pallant
Creative Director: Olivier Girard
Art Directors: Jean-Francis Fournon, Gabriel Mauron
Copywriters: Fraser Grant, Gabriel Mauron
Advertising Agency: Leo Burnett, Brussels, Belgium
Creative Director: Jean-Paul Lefebvre
Creatives: Alex Gabriëls, Wim Corremans
Photographer: Marc Paeps
Retouching: Yelle@livingroom.be
Advertising Agency: TBWA\Brussel, Belgium
Creative Director: Jan Macken
Art Director: Jeroen bostoen
Copywriter: Pol Sierens
JC Decaux Innovate: Sandraz Delrue
Advertising Agency: Publicis, Brazil
Creative Director: Guilherme Jahara
Art Directors: Marcelo Torma, Daniel Leitao
Copywriters: Rodrigo Strozenberg, Gustavo Alves
Photographer: Marcus Hausser
Hit the ball a long, long way. Order your custom maple bat at xbats.com
Advertising Agency: Hill Holliday, Boston, USA
Group Creative Directors: Tim Cawley, Kevin Daley
Assistant Creative Director / Art Director: Bob Gates
Assistant Creative Director / Copywriter: Rick McHugh
Photographer: Christian Kozowyk
Published: December 2007
Treat yourself to the highspeed train.
Advertising Agency: ONLY, Amsterdam, The Netherlands
Creative Director: Harry Puts
Art Director: Frank Mineur
Copywriter: Dimitri Michels
Account Executives: Barbara Kok, Carin Plat
DTP: Frans Beijer, Calvin Tang
Production: Brandxtension
Released: May 2008

Advertising Agency: Ogilvy & Mather Rome, Italy
Creative Director: Elisa Pazi
Art Director: Sara Ghidoni
Copywriter: Vittorio Zotti
Illustrator / Photographer: Stefano Bottesi
Published: May 2008
Advertising Agency: Publicis, Warsaw, Poland
Creative Directors: Iwona Kluszczynska, Wojciech Dagiel
Art Director: Magdalena Drozdowska
Copywriter: Mateusz Ksiazek
Published: April 2008
Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff
Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos, Leandro Castilho
Art Director: Lucas Heck
Copywriter: Filipe Medici
Illustrator: Carlos Fonseca
Published: April 2008
Advertising Agency: Shalmor Avnon Amichay / Young & Rubicam,
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Advertising Agency: PROVID, Kiev, Ukraine
Creative Directors: Benoit Schmider, Kirill Chichkan
Art Director: Sergey Kozhevnikov
Copywriter: Alexander Valukh
Photographer: Andrey Chursin
This shouldn’t be here. But some people pretend they can’t see it.”
Advertising Agency: Lew’Lara\TBWA, Brazil
Executive Creative Directors: Jaques Lewkowicz, André Laurentino
Creative Directors: Felipe Luchi, Victor Sant’Anna, Manir Fadel, Braulio Kuwabara
Art Director: Pedro Rosa
Copywriter: Ivan Teixeira
Advertising Agency: SMFB, Oslo, Norway
Art Directors / Copywriters: Andre Koot, Hans Martin Rønneseth
Illustrator: Chris Sickles, Red Nose Studio
Published: June 2008
Advertising Agency: Bassat Ogilvy & Mather Barcelona, Spain
Creative Directors: Francesc Talamino, Isa Sánchez
Art Director: Francesc Talamino
Copywriter:isa Sanchez
Photographer: Garrigosa Studio
3D: Keytoon
Advertising Agency: Koenig & Partners, Guayaquil, Ecuador
Creative Director: Juan Manuel Koenig
Art Director: Susana Vasquez
Copywriter: Gilda Valle
Illustrator: Blu Media
Photographer: Luciano Koenig
Additional Credits: María Fernanda Santamaría, Miguel Pesantes.
Published: March 2008
Advertising Agency: JWT Beijing, China
Creative Directors: Jordan Hsueh, Moses Wang, Xingyu Huang
Art Directors: Xingyu Huang, Juan Zhang
Copywriter: Moses Wang, Kai Zhu
Photographer: Tinghu Ye
Designer: Zhenguo Quan, Jiancu Lu
Published: May 2008
Advertising Agency: Iconographic, Paris, France
Art Director / Copywriter: Nicolas Ermakoff
Photographer: Tony Latham
Published: June 2008
Advertising Agency: Saatchi & Saatchi New Zealand
Executive Creative Director: Mike O’Sullivan
Creative Director: Icaro Doria
Art Director: Matt Swinburne
Retouchers: Dan Liao, Nick Smith, Nick Browne
Copywriter: Helen Steemson
Account Director: James Polhill
“Excellent performance on land and water.”
Advertising Agency: Maruri Grey, Ecuador
Creative Directors: Pipo Morano, Luis Campoverde
Art Directors: Luis Campoverde, Cesar Chica
Copywriter: Pipo Morano
“We’re on the go every 10 seconds.”
Advertising Agency: Euro RSCG C&O, Paris, France
Creative Directors: Olivier Moulierac, Jerome Galinha
Art Director: Luc Braquet
Copywriters: Luc Braquet, Bruno Banaszuk, Thierry Chantier
Photographers: S.Gautier, P.Forget
Other additional credits: Albano Martins
买我们的保险和这幅眼镜一样安全
Advertising Agency: DDB, Amsterdam, The Netherlands
Creative Director: Martin Cornelissen
Art Directors: Chris Sant, Marco Sluijter
Copywriters: Dieuwer Bulthuis, Jeroen de Korte
Advertising Agency: Impact BBDO Cairo, Egypt
Art Director / Photographer: Marco Maurice
Copywriter: Hussam Mourou
Published: January 2008
Advertising Agency: H - Paris, France
Creative Director: Eric Galmard
Art Director: AnneLaure Guiffès
Copywriter: Lilian Moine
Published: May 2008
Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director / Copywriter: Sidney Araújo
Advertising Agency: Harold Zea & Associates
Creative Director / Copywriter: Felipe Ponce de Leon
Art Director / Illustrator: Giovanni Alvis
Photographer: Slide Depot
Published: 2008
Advertising Agency: Grey, Barcelona, Spain
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Sealed gourmet salads. You’ll forget about meat.
Advertising Agency: Grey, Barcelona, Spain
]]>Advertising Agency: Ogilvy, Bangalore, India
Creative Directors: Rod Vallis, Bikramjeet Gosh, Gautam Dev
Art Director: Jeyananth Velusamy
Copywriter: Melvin Jacob John
Photographer: Dinesh
Other additional credits: Ramesh, Shenaz, Ajit Davadason
Published: May 2008
Advertising Agency: Kempertrautmann, Hamburg, Germany
Creative Directors: Jens Theil, Gerrit Zinke
Art Director: Gerrit Zinke
恋童癖。您可能没有看到它,但它可以发生。 70 %的虐儿个案发生在自己的家园。
(Google翻译)
Advertising Agency: EuroRSCG Brasil, São Paulo, Brazil
Art Directors: Daniel Poletto, Kleyton Mourão
Photographer: Geison Genga
Copywriter: Rodrigo Senra
Associate Producer: Ingo Santos
Via: bestadsontv
Advertising Agency: DDB Duesseldorf, Germany
Executive Creative Directors: Amir Kassaei, Eric Schoeffler
Creative Directors: Heiko Freyland, Alexander Reiss
Art Directors: Fabian Kirner, Michael Kittel
Copywriter: Jan Propach
Illustrator: Marc Herold
Published: December 2007
Advertising Agency: Lowe, Mumbai, India
Art Director: Pankaj Gharde
Copywriter: Varun Panjwani
It’s all a matter of framing. Volkswagen, official car of the San Sebastian Film Festival.
Advertising Agency: DDB, Barcelona, Spain
Creative Director: José María Roca de Vinyals
Art Director: Xavi Galbis
Copywriter: Marc Sanchez
Illustrators: Lucas Milà, Daniel Gonzalez